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Multimedia Solutions Blog

Movement in a website can elevate the user experience and drive meaningful engagement with your content. But how much movement in a web experience is necessary and how much of it is stifling? Where do we draw the line between style over function? Here are 4 key considerations to keep in mind when deciding whether or not adding movement will either improve or degrade the overall user experience. 

In our experience designing and developing website solutions for our clients, we are often asked to give our opinion and recommendations on various Content Management Solutions. Open source or closed? How easy is it to use? Are there any licensing fees? And the one question we hear quite often  -- is WordPress really secure?

According to the Content Marketing Institute, 74% of B2C marketers and 92% of B2B marketers use video in their marketing efforts. And rightfully so—with users constantly connected via mobile devices, video has become a top way to garner user attention and engagement.

When undertaking a website redesign, it can be easy to get caught up in the overall look and feel or desired aesthetic of a site. However, in the field of website design, user experience and usability are the most important attributes to ensuring your customers and prospective customers are not only able to find what they are looking for with ease, but also have a delightful experience in the process.

In 2017, one of the biggest and growing trends in the website design and development space is the issue of ADA accessibility. The American Disabilities Act (“ADA”) which was passed in 1990 stipulates that places of “public accommodation” must be accessible and provide equal access and equal opportunity to people with disabilities.  With the rising importance of the internet, ADA compliance is now expanding to websites and any business that serves the public (i.e. retail stores, banks, accountants, healthcare providers, etc.) is expected to follow website accessibility standards.